Lauren Mitterer, Chef/Owner of this brand new pastry shop, was walking her black lab, Calla, on the beach one day while musing what she might call her not-yet- conceived business baby, WildFlour. "I saw some beautiful wild flowers and I thought, hmm, that's it," says Mitterer.
Mitterer proved her talent for creating sumptuously simple desserts with witty word-play titles at Red Drum, where she worked as Executive Pastry Chef since the restaurant's opening day six years ago. Thus followed waves of praise and award nominations, including one from the James Beard House, and a loyal legion of local Mitterer fans, myself included. The creative powerhouse finally couldn't resist the urge to open her own shop, and did so just a little over a week ago, with the enthusiastic emotional and partial financial support of her close-knit family.
Charleston is now blessed with Mitterer's very own version of Willy Wonka's Chocolate Factory. Hers is a much more maternal, feminine, and sane version, but chocolate at WildFlour, like in the movie, takes center stage in her myriad cupcakes, custards, cakes, cookies, sweet breads and croissants.
The diminutive shop situated where Spring Street and Percy Street connect looks, feels, and smells like an enchanted dollhouse. Pretty little puffs of cupcakes house flavors like vanilla, lemon curd and coconut or chocolate cake, hazelnut ganache, and raspberry and are topped with pastel and cocoa hued swirls of buttercream. They looked like dressed up edible dolls dancing to the beat of temptation even as they decorate the refrigerator cabinet situated temptingly in clear view upon entering the shop. On top of the counter, cookie jars are lined up like so many kids sweet-tooth dreams. Snickerdoodles, sugar and chocolate chip - the classic rainy day afternoon comfort cookies - are all on dazzling, disarming display.
The piece de resistance, however, is Mitterer's signature double chocolate cookie. Made with decadently dark bittersweet chocolate laced with nuggets of white chocolate, it is quite easily the best cookie in these parts, especially if it comes hot out of the oven as it did the moment I arrived. It screams for a glass of cold milk and a warm hug from momma.
Alas, cold milk is not on the menu, but you can belly-up to a soothing cup of steamed milk and a warm embrace from Mitterer seems available to all whom enter WildFlour. When she's not almost single-handily crafting her regular menu items, Mitterer pursues her second love (behind chocolate, that is), creating custom cakes for weddings and other special occasions. Savory scones and biscuits are at the ready if you're not feeling the need for sweet at Wildflour.
WildFlour Pastry
73 Spring Street, downtown
(843)327-2621
Wildflouring@gmail.com